Blog

 
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Jul

09th

General, Social Media

Vancouver Sport’s Teams Social Media Report Cards

Back in December of 2013 we took a look at how Vancouver’s resident sport’s teams were faring with the use of their twitter and facebook accounts. We’re back to break it down a little further and to see if any teams have jumped to the head of the class or if any have fallen behind and need extra tutoring.

In this fist post we’ll provide a breakdown of who the teams are, how we will be grading them, and what criteria we will be using to grade each social media account.

This time we’ll take a look at the following six local teams; BC Lions, Vancouver Canadians, Vancouver Canucks, Vancouver Giants, Vancouver Stealth, and Vancouver Whitecaps.

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Jun

15th

Sustainability

The Win-Win-Win-Win of Green for MiLB’s Spokane Indians

A major pillar of 5T Sports’ business is to help Minor League Baseball clubs save money and engage their fans by operating more “greenly”/efficiently. With that in mind, we’re starting an occasional blog series that will highlight some of the great green strides minor league clubs are taking. Leading off are the Spokane (WA) Indians, the Class A Short Season affiliate of the Texas Rangers. They have taken a measured, decade-long approach to greening their operations. While they still have a way to go in their “greening journey”, significant progress has been made, for the environment, the bottom line and the fans. 5T Sports spoke with Spokane Indians co-owner Andy Billig about where they’ve been, sustainability-wise, and where they are going.

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Jun

10th

Technology

How to Use Technology to Bring Fans Back to Stadiums

 

Gone are the days of using bobble-head nights and giveaways as a way to funnel fans into venues; promotions are expected. While we’re at it, the idea of “winning puts people in seats” may hold true to some extent but simply doesn’t cut it, because well, winning is expected too.

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May

07th

Sustainability

Old Parks Every Bit as Green as New

This Sunday, the English Premier League (EPL), the world’s most popular soccer league, concludes its season with the championship still in the balance. Fans the world over will be glued to their TVs to see whether Chelsea, Liverpool or Manchester City bring home the crown (ManCity is in the driver’s seat as of this writing). Aston Villa is at the other end of the EPL spectrum, barely above the dreaded “relegation zone” (each year, the teams that finish in the bottom 3 of the 20 team league get “relegated” to the league below the EPL). But, Villa is at/near the “top of the table” in terms of the EPL’s environmental sustainability rankings.

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