With the 2014 FIFA World Cup in a two day break between an exhilarating Round of 16 (great run, USA; congratulations to Belgium on a well-deserved win) and the Quarterfinals, which start Friday, 5T Sports takes a look at the upcoming games through a green lens, matching up the teams based on the greenness (or lack thereof) of their soccer stadia.
The NICTD, NJT, MBTA, NMRX… If you’ve been keeping up with current trends in mobile ticketing, you’ve probably noticed the amount of news surrounding local transit systems introducing mobile ticketing.
A major pillar of 5T Sports’ business is to help Minor League Baseball clubs save money and engage their fans by operating more “greenly”/efficiently. With that in mind, we’re starting an occasional blog series that will highlight some of the great green strides minor league clubs are taking. Leading off are the Spokane (WA) Indians, the Class A Short Season affiliate of the Texas Rangers. They have taken a measured, decade-long approach to greening their operations. While they still have a way to go in their “greening journey”, significant progress has been made, for the environment, the bottom line and the fans. 5T Sports spoke with Spokane Indians co-owner Andy Billig about where they’ve been, sustainability-wise, and where they are going.
Gone are the days of using bobble-head nights and giveaways as a way to funnel fans into venues; promotions are expected. While we’re at it, the idea of “winning puts people in seats” may hold true to some extent but simply doesn’t cut it, because well, winning is expected too.
This Sunday, the English Premier League (EPL), the world’s most popular soccer league, concludes its season with the championship still in the balance. Fans the world over will be glued to their TVs to see whether Chelsea, Liverpool or Manchester City bring home the crown (ManCity is in the driver’s seat as of this writing). Aston Villa is at the other end of the EPL spectrum, barely above the dreaded “relegation zone” (each year, the teams that finish in the bottom 3 of the 20 team league get “relegated” to the league below the EPL). But, Villa is at/near the “top of the table” in terms of the EPL’s environmental sustainability rankings.
Much of the buzz around social media in sports has been largely marketing & media centered, with teams pushing out their promotions, shoring up ticket sales and getting the latest game day lineups out. The teams using social channels for sales are still at the vanguard, believe it or not.
But the utility of social for security & guest relations is pretty well untapped. The availability of inexpensive, off-the-shelf solutions to know who’s in the building and what they’re talking about is right at safety personnel’s fingertips.